The Keya Glycerin Laundry Soap TVC became iconic not because of celebrity faces, but because of its unforgettable jingle sung by Shakila Zafar. Simple, warm, and instantly recognizable, the song perfectly matched the everyday feel of the brand. The jingle stayed in people’s minds long after the ad aired, making this TVC a classic example of how music alone can create lasting recall in Bangladeshi advertising. | Business Inspection BD
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