A new campaign called Independent Podcasters Day is designed to showcase the unique accomplishments and challenges of ...

Senior brand leaders convened at this Goodway Group-hosted roundtable to unveil a new formula for growth — one that connects ...

This post was created in partnership with Viant Key takeaways The industry's core metrics were built to confirm delivery. But an ad served is not necessarily an ad watched, remembered, […] ...

The Interactive Advertising Bureau (IAB) and its technology arm the IAB Tech Lab officially announced on Thursday a new standard open for public comment intended to define descriptions for digital ...

On Thursday, the IAB announced a new framework called the Redefining Media Types (RMT) Standard designed to help the industry ...

Cox Media Group (CMG) is using Waymark's AI-powered video creation platform to drive sales at stations in nine markets, TVTechnology reports. “What we’re seeing with Cox Media Group represents how ...

With a new Slack-style community tool, Beehiiv is helping creators turn engaged audiences into high-margin businesses.

If you’re buying TV through a DSP and calling it a strategy, Tatari CRO Andy Schonfeld has some notes. On this episode of AdExchanger’s Inside the Stack podcast, Schonfeld — who has spent seven years ...

BENGALURU, IN / ACCESS Newswire / June 30, 2026 / Every successful brand has a unique way of communicating with its audience. Whether it's the confidence of a global technology company, the warmth of ...

A new California law bans streaming platforms from playing ads louder than the shows they interrupt, starting July 1.The Latest Tech News, Delivered to Your Inbox ...

For thousands of years, the Maya civilization exerted its influence over Mesoamerica—so much so that, to this day, lost Maya cities keep turning up in unexpected places. And the latest such discovery ...

YouTube has rolled out a more affordable subscription option for Indian viewers who are tired of ad breaks but do not need the full range of premium features. Called Premium Lite, the plan is priced ...