Victoria Bitter (VB) has joined forces with Clemenger BBDO Melbourne to launch the VB Solar Exchange, a programme that enables people to trade excess solar energy for slabs (24-bottle cartons) of VB.
Beverage giant Asahi is set to step up Australia’s beer wars by introducing a mid strength version of VB in a bid to take on top selling drop Great Northern. For years VB ruled the roost as ...
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