Much has been written about creative agencies needing a toe tag. For years, article after article and expert after expert have predicted a dim future for the model that inspired the three martini ...

Let's face it: The traditional marketing agency model is broken. As an agency owner, I can't blame brands for feeling frustrated. They're tired of agencies that seem to care more about their own ...

NEW YORK & SAN FRANCISCO--(BUSINESS WIRE)--A new type of creative agency that’s using AI and machine learning to optimize the creative process launched today, on a mission to make advertising as ...

Artificial intelligence has sparked intense debate in the creative industries. For some, it signals the end of originality. For others, it’s a revolution in how ideas come to life. With over a decade ...

Meet 50 rising stars of Madison Avenue. They represent a variety of roles including media, creative, strategy, production, and healthcare. They work at traditional ad agencies as well as ...

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The creative department has long been the hallowed ground of advertising agencies. Art directors, copywriters, and creative directors have traditionally led the ideation process, translating brand ...

Opinions expressed by Entrepreneur contributors are their own. Much has been written about creative agencies needing a toe tag. For years, article after article and expert after expert have predicted ...