(Ad) With the emergence of other social media platforms in the last few years, you'd think Snapchat wouldn't stand a chance when it comes to marketing your brand or product on social media - ...

Snapchat has launched a new brand-suitability suite designed to offer advertisers more control over what types of content their campaigns run alongside in the app. “Advanced machine-learning ...

Dash and Snap Set the Foundation for Future Growth Snapchat delivers real community signals, and Dash gives social marketers the workflows, intelligence, and proof to turn those signals into growth.

There are other platforms taking social media advertising for businesses by storm, namely Snapchat and TikTok. For instance, TikTok is becoming a powerful marketing player and has grown in ...

Snapchat and Facebook are looking to better serve marketers with recent updates that bring branded content to the top of social media feeds while still putting a focus on creating a less invasive ...

Which platform – outta Snapchat and Instagram – is the best to use if you’re a creator and you sell digital products? I did ...

Snapchat has a brand problem, and that means it has a revenue problem, and that's why the $30 billion market cap it earned during its IPO in May rapidly tumbled to around $15 billion. According to ...

Snapchat is attempting to attract both users and brands with the launch of “Phantom House,” an expansive series spanning the app’s Chat, Camera, Stories, and Spotlight tabs. The effort, billed as a ...

Snapchat is expanding its in-app shopping focus from small businesses to luxury brands as the holiday season continues. Through the end of the year, the social media company will be promoting three ...

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Some brands may steer clear of Snapchat because it's more popular with a younger demographic. But that fact hasn't stopped countless other brands and marketing execs from jumping on board. In fact, ...