An organizational strategy is the sum of the actions a company intends to take to achieve long-term goals. Together, these actions make up a company's strategic plan. Strategic plans take at least a ...

Strategic management is largely a matter of anticipating the future, recognizing problems before they occur, and taking corrective action while the window of opportunity for effective response is ...

We all agree we need a strategy for marketing technology. So why can't we agree on a definition? When you search the web for definitions of “strategy,” they all sound reasonable ... except to all the ...

Strategies are actions a business takes to compete more aggressively, to acquire additional customers and to operate the company more profitably. A successful strategic plan provides the information ...

After breaking the ten most important myths about strategy in my recent series of articles, I owe an answer to the question as to what strategy is and how organizations are supposed to deal with it.