Quantitative and qualitative approaches face different challenges and expectations, particularly when it comes to data ...

While no platform eliminates fragmentation immediately, unified systems create a foundation where harmonized data is easier ...

Last week, the Social Security Administration (SSA) quietly updated a public notice to reveal that the agency would be sharing “citizenship and immigration information” with the Department of Homeland ...

Discover how leading semiconductor companies are rethinking data sharing and why common fears around IP loss, complexity, and trust may be holding the industry back more than helping it. Why common ...

The new ECAPI spec aims to simplify how advertisers share marketing outcomes with platforms, for cleaner data, easier integrations and smarter AI optimization. The post IAB launches Event and ...