Maintaining direct and effective communication with customers is more important than ever, and SMS marketing has emerged as one of the most powerful tools for engaging audiences and driving action.

An SMS (Short Message Service) is a feature of mobile phones that enables you to send text messages to other people. While free messaging services offered by smartphones support a cheaper and less ...

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS ...

Tatango, the ad-supported group SMS service previously known as networkText, spent the last few months in a private beta following a functional and visual overhaul and a round of funding by Bellingham ...

Gone, an app that helps you sell off unwanted stuff, has just launched an SMS service to make unloading your crap even easier. Gone launched its concierge service in San Francisco and Austin last July ...

GUEST OPINION: In an era of instant communication, where user attention spans are mere seconds, speed and message effectiveness are paramount. For businesses aiming to reach a broad audience swiftly, ...

SMS dominates Internet usage in the developing countries where most of the world lives. Simple messaging is the driving force behind technology-enabled changes in commerce, crime, political ...

How far away does your phone ever get from you? How close to hand is it when watching television, reading an old-fashioned print publication, or when working on your tablet or laptop? Do you leave ...

CAMPBELL, Calif. & SAN MATEO, Calif--(BUSINESS WIRE)--Mblox, the largest independent application-to-person (A2P) SMS provider in the world, today announced that it has acquired 4INFO’s SMS business ...

Did you know that, on average, 6 billion SMS messages are sent every day in the U.S. alone? That’s 180 billion each month and 2.27 trillion each year. Globally, 4.2 billion people are texting ...

Looking to keep expanding all over the world, Twitter buys existing partner Cloudhopper to make connecting to text-messaging carrier services easier. Caroline McCarthy, a CNET News staff writer, is a ...