A trademark for your company's product is an important form of intellectual property protection. By claiming a trademark for "Acme Widgets," other companies are restricted from using the same name in ...

A company works hard to create a widely recognized product identity -- such as the distinctive lettering of Coca Cola, or Nike's swoosh -- and protects its intellectual property by trademarking the ...

I recently became a student of what I practice and teach: the law. As a corporate attorney, I’m not an expert in intellectual property law (trademarks, copyright, patents). Due to this lack of ...