"Personalized" by Mark Abraham and David Edelman is a crucial read for CMOs and all other C-suite leaders aiming to integrate AI into their customer experience, as well as CDAOs and CIOs who want to ...

Robot assistant on modern hotel / office reception. The integration of Artificial Intelligence (AI) into the hospitality sector marks a significant shift in how hotels deliver customer service. In an ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. These questions and others can be answered in one word: ...

TROY, Mich.--(BUSINESS WIRE)--As expectations for the wealth management client experience continue to evolve from being more transaction- and product-driven to a more bespoke engagement, digital apps ...

Creating a seamless, personalized experience is just as critical as having a great product or service, if not more so — it’s the key to winning customers and keeping them loyal. 80% of customers say ...

Basic personalization techniques in PPC advertising no longer capture and hold customer attention. Generic ads miss the mark, leaving brands with lower engagement and higher ad spend wastage. To truly ...

What Goes Into Meaningful Client Conversations Take Client Engagement From Static to Stunning With Direct Advisory Suite How This Tool Will Strengthen Advisor-Client Relationships What Goes Into ...

Welcome to Number of the Month, where we dig deeper into the research and data that's shaping the communications technology industry. This month, we look at a report from customer engagement and data ...

Gifting should feel joyful, meaningful, and effortless. Too often, it becomes stressful and rushed. Prezzee changes that experience completely. It transforms digital gifting into something emotional ...

Today’s consumers want and expect unique experiences, and traditional approaches are becoming less effective. Brands can employ innovative strategies like AI-powered personalization, voice-activated ...