Paid social is the most popular channel for retail marketers, according to a new report from Wunderkind, makers of AI-powered performance marketing software, and publication “Retail Dive.” There are, ...
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Why owned marketing channels beat rented social media platforms
Email marketing is a powerful way for brands to connect with their audience. Here’s why investing in your owned marketing ...
"Should I focus on organic marketing or invest in paid ads?" I get this question all the time from both startup founders and small businesses owners I mentor, train or help at my agency. Many of them ...
ZDNET experts put every product through rigorous testing and research to curate the best options for you. If you buy through our links, we may earn a commission. Learn Our Process 'ZDNET Recommends': ...
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