Trends are shifting in the digital marketplace with mobile apps becoming increasingly in demand. One primary reason for this surge? I believe it's a lack of competition. While almost every medium- to ...

WASHINGTON, Oct. 11, 2017 (GLOBE NEWSWIRE) -- More than 60% of app developers recommend a “freemium” model for monetizing a mobile app, according to a new survey. With the “freemium” model, an app is ...

Today, one of the most effective ways to monetize your apps is advertising, which market is evolving every year. The right promotion of your mobile app will help you increase the number of downloads ...

The company tries to present a friendly face to new users--and native advertisers Reddit Launches Mobile AMA App The company tries to present a friendly face to new users--and native advertisers ...

NEW YORK, NY--(Marketwire -08/15/12)- According to a new survey conducted online in July 2012 by Harris Interactive on behalf of MediaBrix, only 28% of Facebook app users(1) prefer to see standard ...

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AppLovin Corporation is a mobile advertising company that helps app developers monetize their apps through ads. The business is growing at a 28% CAGR and is expected to reach $1.5 billion in 2024.