Thredd, the leading next-generation global payments processor, today announced the successful launch of their first program ...

Luxury Escapes’ free loyalty program Société has reached one million members, marking a major milestone just months after ...

A custom, crafted onboarding message journey is the key to success. Encourage meaningful engagement; don’t hand out discounts ...

LONDON--(BUSINESS WIRE)--A new international research study conducted by Valuedynamx, a Collinson company and leading global provider of curated, data-driven purchase rewards, highlights ripe ...

Loyalty programs are a great way to grow revenue for your business. Get an understanding of the types of loyalty programs, their strengths and more. Loyalty programs significantly enhance your company ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...

In a world where your customer is one thumb-swipe away from your competitor, brand loyalty isn’t just hard to earn. It’s downright slippery. The digital era has brought endless choices, ...

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...