As grocery prices remain a major concern for American households, loyalty programs have become one of the most effective ways ...
New Verizon Shine Loyalty Program Seeks to Reward Longtime Subscribers ...
Zsuzsa Kecsmar is the CMO and Co-founder of Antavo, the Enterprise Loyalty Cloud providing best-in-class loyalty technology. Two of the ways we're seeing companies prepare for a potential spending ...
Following the global shakeups caused by the Covid-19 pandemic, 2021 found the business world hyper-focused on innovation. According to a report by Celerity, “63% of leaders stated that Covid-19 made ...
Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will ...
Enrollment is a behavior,” AnswerLab CEO Megan Malli said. “Loyalty is a relationship. Most brands are measuring one and ...
Retail rewards programs can be a smart way to save money at establishments you frequent. If you collect points, don't keep ...
Loyalty programs are a proven way to drive retention and boost customer lifetime value (CLV). Even in 2023, despite digital-age distractions, the lifetime value (LTV) of loyalty program members is ...