LEGO opens preorders for 3 new Star Wars Smart Brick sets, ahead of March launch date

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

'People love the unexpected' — Disney on why the Star Wars world is the perfect launchpad for Lego Smart Play

'It’s meant to enhance the play experience and add to the fun' ...

Lego unveils Smart Bricks, a computer that fits inside a standard 2 x 4 brick

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...
Stockhead on MSN

Inside Lego’s long game to save imaginative play

The Danish toy giant spent eight years developing screen-less tech to allow its brick toys to roar and rumble in ... Read More The post Inside Lego’s long game to save imaginative play appeared first ...
Gizmodo

Lego’s August Releases Are Going Merry

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. It's one of the biggest ...
Mashable

The best new Star Wars Lego sets dropping soon, including the biggest-ever Death Star set

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Those are only a few of the ...