The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

Just when you thought you had seen it all, Crocs has taken its clog system to the next level with LEGO. The new collaborators ...

The clogs come with a very unique (and very meta) Lego Minifigure.

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

Lego packs an electronics platform with 3D magnetic tracking, multi-radio communication, and inductive charging into a brick. Patents reveal how.

And of course, they’re Star Wars sets.

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and minifigures.

Possibly one of the most exciting announcements to come from CES this year is the official Lego Smart Brick. It's an advanced 2×4 brick that looks identical to a traditional Lego piece, yet is packed ...

For example, the most attention-grabbing thing you can do with Lego’s flagship set is have a lightsaber battle. Two Smart ...