Some marketing campaigns focus on getting customers to perform a specific action -- for example, to purchase an item or invest in a service. Other marketing efforts aim to develop the image of a ...

This old saying carries more weight now than ever before. Today, however, the true king of content is images. The three fastest-growing social platforms, Instagram, Pinterest and Tumblr, are ...

In-image advertising is another buzzword to hit the digital marketing world in recent years. But not all in-image ads are created equal. A large portion of in-image advertising, a form of advertising ...

LOS ANGELES--(BUSINESS WIRE)--GumGum, the digital marketing platform for the visual web, and The Trade Desk, a leading Demand Side Platform (DSP) in advertising technology's $20 billion programmatic ...

As the web continues to evolve, users are becoming increasingly blind to ads that enable publishers to provide access to content for free. Users don’t see ads, either because they have chosen to block ...

Corbis and NetSeer this week announced the launch of a programmatic ad platform geared specifically for in-image advertising. “For in-image advertising to make sense for major brands, it needs to ...

Like many fashion labels, Rocawear didn’t immediately begin advertising when it launched. Unlike most brands, it really didn’t need to. The man behind Rocawear, Shawn “Jay-Z” Carter, was a walking ...

CLEVELAND — December 5, 2016 — Proforma Signature Solutions, a Brooklyn Heights, Ohio-based global marketing solutions provider, has announced a merger with Creative Image Advertising, a Crowley, ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...