A television advert can no longer be shown before 7.30pm after it inspired a young child to swallow coins. GoCompare.com’s avert features a “Monster Bill” which eats cash from a purse. In it, a woman ...

A campaign from GoCompare.com featuring longtime brand mascot Gio Compario making a comeback has been banned by the Advertising Standards Authority (ASA) for ‘misleading’ customers, following a ...

Following on from my early comparison site advert missive on Moneysupermarket’s Omid Djalli there’s more news in the sector, this time about the GoCompare Opera singer. It’s without a doubt the most ...

Professor Stephen Hawking has become the latest well-known face to silence opera singer Gio Compario from the Go Compare adverts. The renowned physicist plots to destroy the irritating opera singer by ...

Gio Compario, the larger than life opera singing character from the Gocompare.com TV adverts, has helped drive record customer numbers for the insurance comparison site. The campaign, which launched ...