Service has now been shown to be an important part of customer's experience on the web (as it always has been in the offline world). In fact, various research firms are advising all companies to focus ...

Many companies think they know how to provide quality service, but feedback from their customers shows that they have a lot to learn. This is because the firms may be good at some of the dimensions of ...

A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality The hospitality industry is rapidly evolving through digital transformation, giving rise to hybrid ...