Ever wonder how The New York Times shortens its links on Twitter to “nyti.ms,” followed by some combo of letters and numbers? If not, maybe you should. In 2010 social media traffic to news sites ...

Other benefits to having your own custom short URL are things like consistent branding and increased link trust – no one likes clicking on random links, so knowing it comes from a trusted source goes ...

There’s been a flurry of news in the world of URL shortening of late. Google finally released its Goo.gl to the public, and not long after vb.ly was pulled for violating Islamic Sharia law. Not too ...

If you daily send a lot of links to your friends / Twitter followers it’s very likely that you’ve started using a URL shortener. It’s fast, easy and so web 2.0 to send a shortened URL, you can’t deny ...

Finding a way to climb up in PageRank without spending a ton of money is good for any small business. While URL shorteners have been around for many years, marketing experts say the manner in which ...

Spammers have created their own services to shorten URLs (uniform resource locators) in an apparent attempt to circumvent security measures in place at well-known shortening websites, according to ...