With its next-generation augmented reality (AR) glasses slated for 2026, Snapchat has announced it is developing a virtual 3D world where users can interact with each other’s Bitmoji avatars and ...

Snap may not be particularly keen on the metaverse — at least, not as it’s been articulated by Mark Zuckerberg — but the company’s latest experiment certainly sounds a lot like a version of one. The ...

Adidas and Snapchat have joined forces to launch a Bitmoji Fashion Drop allowing app users to dress their Bitmoji avatars in branded virtual merchandise, per details shared with Marketing Dive.

A game studio, HiDef, announced today that it is teaming up with camera company Snap Inc. to develop an off-platform Bitmoji-based dance and music social game. The game will leverage Snap’s augmented ...

Jenny from the (metaverse) block. Credit: Snap, Inc. Everyone knows it's J.Lo's world, and we're just livin' in it. But apparently, it's also J.Lo's metaverse. The release of the rom-com Marry Me is ...

Snapchat announced today that it’s partnering with Adidas to launch a new Bitmoji Fashion Drop, giving users access to exclusive merchandise for a limited time. The partnership will allow users to use ...

Carhartt is easing into digital fashion with its own virtual workwear collection. The brand’s iconic workwear is coming to Bitmoji and Snapchat this week for users to dress up their avatars. Items ...

Levi's released a line of virtual clothing on Snapchat that corresponds to items holiday shoppers can also buy in real life, according to details emailed to sister publication Mobile Marketer. Users ...

With Halloween less than two weeks away, you might be looking for ways to get in the mood for the spooky holiday. You might have all the spooky vibes ready for your celebrations IRL, but you’ll also ...