Ad Age's article published on January 5, 2009 ("Economy Weighs Heavily on Marketing Execs for 2009") started with, "Marketing executives are tired of buzzwords such as Web 2.0, blogs and social ...

Arthur C. Clarke, the great science fiction writer, once observed that cave dwellers froze to death on beds of coal—lying on the very resource that could have saved their lives. But they had no way to ...

Companies typically help inform decisions regarding peer group performance and best practices by conducting benchmarking activities. They also use benchmarking to ensure they do not overpay their ...

LAKEWOOD, Colo.--(BUSINESS WIRE)--American Animal Hospital Association (AAHA) and Petabyte Technology (Petabyte) launch their highly anticipated AAHA Benchmarking platform, setting new standards for ...