Natural skincare brands rooted in science offer the best of both worlds. They bring you clean, safe formulas without sacrificing results. Put them at an affordable price range, and it doesn’t get much ...

Whether you’re breaking a sweat from an intense cardio session or from double-fisting a bag of chips and a tub of ice cream during your late-night TV marathon, the right deodorant goes a long way ...

There are a lot of options when it comes to men’s grooming. There are oils, serums, scrubs, masks, lotions, cleansers and many other products that claim to give us better skin. Then there are shampoos ...

Over the years, you might have noticed that shaving has taken a toll on the health of your skin. This may not be because of neglect on your part. The truth is, many men’s grooming products simply aren ...

Put your best foot forward with a scent that represents your air of adventure. A dash, a splash, maybe you want to pour the whole bottle over your head. Your new signature scent awaits. Fragrance ...

DALLAS--(BUSINESS WIRE)--Foundry, a brand platform specializing in acquiring, nurturing, and growing online brands, has acquired Blu Atlas for an undisclosed eight-figure sum. Blu Atlas is a direct-to ...

Whether you’re scrolling through social media or browsing the aisles of mass retailers, you’ll see that skincare is everywhere. From face washes to toners to serums and sunscreens, the skincare market ...

Blu Atlas Deodorant is a treasure trove of first-class ingredients that help your pits stay fresh all day long. Want a clear picture of everything that’s in the deo? Simply look at the back of the ...

Atlantis, the signature scent of Blu Atlas, is a tropical, adventurous, and sexy Eau de Parfum with the perfect initial punch of refreshing citrus. Blu Atlas creates “Premium skincare for the modern ...