Apple’s new gaming app, Apple Games, is now available on Mac and iOS 26 compatible devices. The dedicated hub brings some long-requested features to Apple Arcade users and allows Mac users to launch ...

Apple will begin using AI technology to power the discovery of apps on the App Store, the company announced at this week’s Worldwide Developers Conference (WWDC 25). In a session focused on updates to ...

Apple today added new features and expanded flexibility to its App Store review process. Developers are now able to submit additional items for review when an existing submission is already under ...

With the launch of iOS 18.4, Apple introduced a new App Store feature that summarizes multiple user reviews to provide an at-a-glance summary of what people think of an app or a game. In a new blog ...

These underrated iPhone apps with powerful free features will solve real problems, save time, and prove the App Store still hides real gems.

At its Worldwide Developer Conference today, Apple unveiled a new iOS Games App that Apple Senior Director of Marketplace Platforms and Technologies Ann Thai promoted as “a new destination to help you ...

Explore the App Store Marketing map featuring the top platforms and tools to improve visibility, boost rankings, and grow on the app stores.